JIC
Up2Circ
Boosting the uptake of circular business model, product and process innovation
The EU-funded Up2Circ project strives to accelerate and scale the transition of European SMEs to a circular economy by offering attractive and efficient support measures. With the Up2Circ-Accelerator, the project will accompany SMEs from exploration of opportunities to directly funded concrete implementation projects. By lifting barriers with a customised, client-centric advisory approach, it will give access to specific expertise and skills that SMEs need to develop a concrete action plan on how to transition. Together with EU stakeholders, the project aims to explore and demonstrate how we can increase efficiency of EU SME support in order to make circular economy the new normal. The project will make its methodology and materials available to SME innovation advisors.